Kendall-Jackson, renowned for producing America’s #1 selling Chardonnay and the NBA’s first official wine partner, is excited to announce a collaboration with celebrated artist and designer Victor Solomon, known for designing the NBA’s Larry O’Brien Championship Trophy. This partnership, rooted in their shared connections with the NBA, will showcase Solomon’s artistic vision in designing the labels for the NBA’s first co-branded wines with Kendall-Jackson, crafted in Sonoma County, California.
The collaboration will officially launch during NBA All-Star Weekend in San Francisco, where Kendall-Jackson and Solomon will reveal the wine label designs at NBA Crossover, a multi-day fan event that celebrates basketball culture. This event, part of All-Star Weekend, will take place in San Francisco from February 14 to 16, 2025. Kendall-Jackson will debut co-branded wines, including a Sonoma County Cabernet Sauvignon, a Monterey County Chardonnay, and a Lake County Sauvignon Blanc, set for release in August 2025.
Chris Jackson, Co-Proprietor of Kendall-Jackson, shared, “When we partnered with the NBA, we set out to uniquely blend the culture of wine with the excitement of the game. We are thrilled to work with Victor Solomon, whose extraordinary talent connects art and sports culture, bringing a fresh and artistic look to our first NBA co-branded wines. This partnership marks an exciting expansion of our relationship with the league as we continue to explore creative ways to engage our audiences.”
This collaboration combines Kendall-Jackson’s legacy of fine craftsmanship with Solomon’s signature design aesthetic, which merges traditional artistry with modern influences. Solomon’s work, including his celebrated “Literally Balling” series that reimagines basketball through stained glass and fine craftsmanship, has earned him recognition for pushing the boundaries of design in sports and culture.
Solomon reflected on the collaboration, saying, “My work has always aimed to elevate the artistry within sport. Partnering with Kendall-Jackson allows me to extend that vision by creating a shared spirit of craftsmanship. From bespoke trophies to immersive installations, my work has always celebrated the NBA’s iconic legacy. Through the tactile beauty of a wine label, this partnership brings these worlds together in a meaningful way.”
Solomon’s design process involves extensive research and hands-on experimentation, ensuring that each piece is both visually stunning and emotionally resonant. His recent projects include a Swarovski crystal basketball installation for the NBA’s 75th Anniversary and his “Journey” sculpture series, which explores the evolution of the game. Solomon’s future projects include collaborations with international museums and luxury brands, along with a court refurbishing project throughout California, further solidifying his role as a leader at the intersection of art and sports.
About Kendall-Jackson
Kendall-Jackson is a family-owned winery that leads the super-premium wine market through innovation, exceptional vineyards, and a commitment to fine wine quality. Since planting its first vines in 1974 by founder Jess Jackson, the winery has earned an outstanding reputation as one of the most trusted brands in the wine industry. Kendall-Jackson Wine Estate & Gardens in Sonoma County offers a world-class wine and culinary experience, with critically acclaimed wines, including America’s #1 selling Chardonnay, Vintner’s Reserve. The estate’s four-acre culinary garden provides local and rare produce, offering a picturesque backdrop for wine lovers. As a pioneer in sustainable practices, all of Kendall-Jackson’s vineyards are third-party certified by CCSW (Certified California Sustainable Winegrowing).
