Sugarlands Distilling Company today announced the launch of its latest creation – Orange Squeeze Moonshine. To celebrate the expansion of its portfolio, Sugarlands is partnering with rock stars O.A.R. (…of a revolution) as brand ambassadors. The band will be prominently featured on jar hang tags at retail.
Orange Squeeze Moonshine is a citrusy concoction that captures the nostalgic flavors of classic orange soda. Checking in at 50% (25% alcohol/volume), Orange Squeeze Moonshine is available in 750 mL jars today at Sugarlands’ distillery in downtown Gatlinburg, and soon at retailers nationwide.
“When crafting Orange Squeeze Moonshine, our team at the distillery did a fantastic job of capturing the vibrant, tangy taste of orange soda and balancing it perfectly with our award-winning moonshine,” said Sugarlands Master Distiller Greg Eidam. “We’re excited to partner with O.A.R. to launch Orange Squeeze. They’ve been great friends of Sugarlands for a long time and their passion for quality and creativity perfectly aligns with our values.”
With chart-topping hits like “Shattered (Turn the Car Around),” “Love and Memories,” and “This Town,” O.A.R. is known for its energetic live performances, extensive touring schedule, and rabid fanbase. O.A.R. kicks off its 2024 tour on July 16 in Raleigh, N.C. See a full list of tour dates and buy tickets at the Live OAR website.
“We are excited to collaborate with our friends at Sugarlands on another release; they’ve been one of our biggest supporters and welcomed us like family since day one,” said O.A.R. drummer Chris Culos. “Orange Squeeze Moonshine celebrates the spirit of our music in every sip, crafted to create lasting memories with your closest friends and family. We can’t wait to raise a glass to celebrate many more unforgettable moments in the future.”
Previously, Sugarlands and O.A.R. partnered on two products – Jammin’ Peach, a canned moonshine cocktail, as well as a special edition of Sugarlands’ award-winning Roaming Man Tennessee Straight Rye Whiskey released to celebrate O.A.R.’s 25th anniversary in 2021.
