19 Crimes Wine has collaborated with Rapper Snoop Dogg to release Snoop Cali Red, a blend of 65% Petite Syrah, 30% Zinfandel, and 5% Merlot that will be available this summer across the nation.
Nineteen crimes turned convicts into colonists. Upon conviction British rogues guilty of a least one of the 19 crimes were sentenced to live in Australia, rather than death. This punishment by “transportation” began in 1787 and many of the lawless died at sea. For the rough-hewn prisoners who made it to shore, a new world awaited. As pioneers in a frontier penal colony, they forged a new country and new lives, brick by brick. This wine celebrates the rules they broke and the culture they built.
“Snoop embodies the spirit of 19 Crimes – rule-breaking, culture creating and overcoming adversity. We are truly excited to partner with Snoop and welcome him to the 19 Crimes family. Snoop Dogg, an entertainment and California icon, is the perfect partner for 19 Crimes Snoop Cali Red.”